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The Brief

In 2017, we were happy to be asked to help the Passbolt team continuing building and organising their open source community. We worked with them to reflect on their brand and communications and helped them develop a “street cred” strategy. We also set them up with a community forum and had a lot of laughs. In 2022, we’ve been asked to help with new strategies for 2023 and beyond.

Creative, passionate, out of the box thinkers and a super friendly team naturally aligned with our core values. What more could we ask for? Looking forward to our next collaboration together!

Kevin Muller

The client

Passbolt is a free, open source, self-hosted, extensible, OpenPGP password manager. They do password management for teams and have been called a “young, dynamic group of technologists [who] are addressing wider concerns about privacy and security through their open source software.”

our work

  • Ran a one-day discovery Thinkathon to develop personas, map audience journeys and develop a common vision
  • Set up systems and knowledge bases
  • A communication and brand strategy
  • Write and set up a new knowledge base for passbolt documentation
  • A strategy for the open source community
  • Set up and populate a new Discourse forum